If you’re ever planning to:
1. Hire a very experienced manager in the future
2. Open a new restaurant
3. Introduce a partner into your business
4. Raise funds for your growth
5. Franchise your business one day
Watch the video
Hey,
The day arrived that I decided I wanted more from my business. I wanted to grow it. I wanted to open more locations.
I knew my concept of serving Italian food to an Indian market was catching on like wildfire, and I was confident that other investors would be interested in investing in my brand and helping me grow it. And, I also wanted to consider franchising my restaurant concept.
So my natural instinct was to see what the prominent brands who had successfully scaled their business had done to maintain their uniqueness as they grew.
How did they manage to ensure that every location’s food and service was as good as the first one?
How did they manage to not lose out on what makes them, them?
I knew if I wanted to do the same for my business. Things had to change.
Today, my employees were still very much dependant on me for so many things. (Confession: I kind of enjoyed it. Being the go-to guy for everything)
But, I knew this wasn’t going to work as I grew my business.
The only way I was going to be able to ensure that each new restaurant would be managed as well as my first one was to make myself available everywhere…I had to replicate myself.
So I created holograms of myself that my employees could ask questions to, kind of like artificial intelligence. They could get answers to their question at any given time.
I could give them the necessary information to do things my way without having to personally be there.
Hahahahaa…no I didn’t create holograms (this was 2005), But I created manuals.
- Operational and maintenance manuals to help my managers get answers on how to operate and maintain my restaurant
- Recipe manuals my chefs could refer to when in doubt or to train new line cooks
- Training manuals that were used to train new servers, bartenders, delivery boys and other employees in precisely the right way
- Franchise manuals that my new partners and franchisees could refer to on how to maintain the uniqueness of our brand, the part my customers loved and kept coming back for.
Having these manuals around, made it possible for them to do all of this without having me around.
So what did I do with the time I saved? Instead of needing to spend time by being there for everyone, answering questions, putting out fires, stressing about ongoing operational parts of my business, I spent more time working on my business.
Only when I worked on my business, could I improve it, grow it, make it even better for my partners, franchisees, potential investors and my customers.
So, if you want the same thing for your business and you’re ready to create your own manuals, you’re probably wondering, ‘how do I replicate everything that’s inside my head on to manuals when I don’t have the time to breathe, I’m working 12-15 hours a day’?
That’s exactly what I share with you today.
I used this hack to create 5 manuals, and I didn’t have to type up one word.
It was time efficient, not tiring and stressful, and I actually got to organize my business on paper in the way I like, so I knew, no matter who’s running the show tomorrow, it would be managed just the way I wanted.
Oh! and if you’re worried that your competition might get a hand on your manuals… I speak about that too.
So if you’re ever planning to:
1. Hire a very experienced manager in the future
2. Open a new restaurant
3. Introduce a partner into your business
4. Raise funds for your growth
5. Franchise your business one day
Watch the video below
Resources to hire freelancer’s to transcribe your audio files:
